Autogestionatutako proiektuetara egokitutako formakuntza bat

Bitamine Faktorian bertatik bertara ezagutzen ditugu gaur egungo kultura esparruko testuinguru eta agertoki desberdinak; izan ere, egunero egiten diegu aurre proiektu independente bat kudeatzeak dakartzan oztopo eta zailtasunei, kultura bezalako sektore prekarizatu batean. Aspaldidanik, sektoreko hainbat eragilek eta profesionalek jarduera mota horren know how-a ezagutzeko interesa dutela ikusi dugu. Beraz, horrelako prestakuntza eskaintzea aukera bat da ezagutzak partekatu, antzeko kezkak dituzten pertsonen arteko harremanak sortu eta ekosistema bera indartzen laguntzeko.

HELBURUAK
Alde batetik, ohiko formakuntzei prestakuntza osagarria eskaintzea, enpresa kulturalaren ohiko ereduan sartzen ez diren proiektu autogestionatuetara bideratuta, hau da, beste errealitate, erronka eta zailtasun batzuei aurre egin behar dieten egitasmoetara.

Bestetik, kudeaketa-, komunikazio- eta diseinu-tresnak eskaintzea, proiektuak aberasteko eta beste kultura- eta arte-egitura batzuen hazkunde-aukerak areagotzeko, bai eta kultura- eta sormen-arloan interesa duten pertsonen prestakuntza bultzatzeko ere.

Programa osoak hiru atal osagarri ditu:

//// KULTURA-KUDEAKETA
Bitamine Faktoria proiektu independentea da, eta, halabeharrez, hazten eta kultura-errealitate eta politika desberdinetara egokitzen joan da. Atal honek gai hauek biltzen ditu: proiektu independenteen sorrera eta kudeaketa, jarduera mota horri egokitutako finantzaketa- eta administrazio-moduak, ereduak, profilak eta estrategiak, ebaluazioa, lankidetza eta sareak.

//// DISEINUA ETA IRUDIA PROIEKTU KULTURALETAN
Laburrean, diseinu-tresnak proiektu kultural eta artistikoetan, hau da, marka, branding-a eta ikus-identitatea. Gure proiektuei ematen diegun diseinuak eta irudiak gainerakoetatik bereizten eta kokatzen dituzte. Atal honetan diseinuaren oinarriak lantzen dira, koloreak eta tipografiak modu arrazoituan konbinatuz, proiektuak edo zerbitzuak sustatzeko irudi eta konposizio erakargarriak sortze aldera; bai euskarri inprimatuetan (esku-orriak, txartelak, kartelak), bai bitarteko digitaletan (webgunea, bloga, mailinga, sare sozialak).

//// KOMUNIKAZIO KULTURALA
Kultura-erakundeetan komunikazioa tresna estrategikoa da. Atal honetan, kultura- eta arte-arloetako komunikazioaren berezitasunak lantzen dira, kultura-edukiak ahalik eta ondoen komunikatzeko jardunbide egokiak aztertzen dira; bai eta kultura-produktuak eta -zerbitzuak merkaturatzeko tresnak eta estrategiak, komunikazio-plan baten diseinua eta komunikabideekiko harremana ere.

DATAK
2021eko martxoaren 15etik 18ra
15:00etatik 19:00etara
Partaide-kopurua: 10 lagun

NON
Tabakalera | Kultura Garaikidearen Nazioarteko Zentroa
Andre zigarrogileen plaza, 1
20012 Donostia

HIZKUNTZA
Gaztelania

IZEN-EMATEA
Doakoa, lekuak bete arte
Lekuak agortuta. Itxaron-zerrenda zabalik
Izena emateko orria

EPEMUGA
Martxoaren 12 arte

+INFO
faktoria@bitamine.net | jaitsi informazioa

Atlas: A collection of maps, mainly geographical, presented in book or notebook form.

This project arises as a continuation of the research carried out thanks to the 2019 Ribera Grant awarded by Irun City Council, which was entitled "Emotional Cartography of Bidasoa".

The main idea revolves around the decision to carry out a practical mediation exercise on the contents researched. Not only to highlight different characters, events, hobbies, etc., but also to work on it in a transversal way with different artistic disciplines.

We are sure that research of these characteristics that deals with interculturality, in a border context at the moment we are living in, provides more plural results in the revision of many aspects of the historical memory of this territory. "In a time of globalisation, the most revealing object of study, the most questioning of ethnocentric or disciplinary pseudo-certainties is interculturality" (Canclini, 2006: 101). Interculturality is the tool with which we have to work for integration. Dialogue, in order to understand and accept our diversity as cultural richness and intangible world heritage, is the basis of our coexistence.

We have called it an atlas, because it presents a series of educational booklets combined with the work of the illustrator Elena Odriozola, highlighting relevant social aspects. Ten small notebooks that tell stories of a geographical space written in an elegant way by María José Noain Maura and with a language that is accessible to all kinds of audiences.

Texts: Maria José Noain Maura
Coordination and layout: Helga Massetani Piemonte
Ilustrations: Elena Odriozola
Traduction: Joxan Elosegi
LG D 00104-2022
2022

Bibliography

13th edition of KREA BIDASOA - Ficoba - 7th April 2022
Entrepreneurship, Innovation and Creativity

The town councils of Irun and Hondarribia, through Bidasoa activa, have held the thirteenth edition of Krea Bidasoa in Ficoba. Throughout the day, a wide range of activities, workshops and spaces have been held, which have served as a meeting point for entrepreneurs, companies and other public and private organisations.
On the upper floor of Ficoba, the exhibition 'The art of manufacturing' curated by Helga Massetani Piemonte of Bitamine Faktoria has been installed. Each of the pieces on display has been created ad hoc to represent values, experiences and innovation.

As a mediation component to understand this exhibition in context, guided tours have been offered to explain the curatorial discourse as well as a tour of each of the pieces.

This exhibition invites us to reflect on our culture, but thinking of culture from the point of view of the anthropologist and historian Melville Herskovits as "the part of the environment made by people *1".

One of the defining features of culture is that it makes possible a better adaptation to the physical environment, with the use of very diverse material means and instruments that allow us to rise above the possibilities set by natural logic.

These pieces, which transmit a discourse based on the banners proclaimed by each artist, also show a commitment to improve the quality of life and a readaptation to the new urgencies demanded by our environment.

Each of the pieces on display has been created ad hoc to represent values, trajectories and innovation. An effort has been made to understand and translate the language used in the field of industry and manufacturing into the language of art, the creative process and curatorial discourse.

The authors are all those people who work day in and day out, producing the art of making.

*1 Melville Herkovits' original phrase was "the man-made part of the environment".

ARTISTS
PUERTAS OLAMENDI / KEMPCHEN-COMDIFLEX / LIEVORE ALTHERR MOLINA - SELLEX / AIADEK / NORCLAMP / ALGON EMM S.L. / ALCAD ELECTRONICS / JUNCAL AGUIRRE / IRUMA

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